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Course Details
KTO KARATAY UNIVERSITY
Faculty of Health Sciences
Programme of Midwifery
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
99901064 Political Communication 1 Autumn 1 2+0+0 3 3
Course Type Elective
Course Cycle Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6)
Course Language Turkish
Methods and Techniques -
Mode of Delivery Face to Face
Prerequisites -
Coordinator -
Instructor(s) -
Instructor Assistant(s) -
Course Content
This course; Forms of describing political communication. Relationships between politics and communication. The main actors of political communication. Role and functions of political communication. The role of political communication in providing political legitimacy. Relationships between political communication and scientificization of politics. Rhetoric and its types as a form of political communication. Political speech and the role of the media in political speech today. Functions of political campaigns, election campaigns and professionalization process in Turkey. Demonstration of politics. Institutionalization of Political Communication and Struggle for Freedom of the Press Political campaigns/advertisements, Political agenda and factors affecting the political agenda. Approaches that try to explain the factors that are effective in voting behavior of voters and their preference for a particular party or candidate. Public sphere and public opinion in mainstream and critical approaches, public opinion and public opinion studies as a socio-psychological concept, Civil society/civil disobedience, New social movements; includes topics.
Objectives of the Course
This course covers the basic principles of political communication. Important concepts of the political public relations discipline such as political marketing, crisis communication, media relations, ethics, strategic management, campaign planning are examined. The course examines the main theories of political public relations and how they are applied. It also deals with political advertising, propaganda lobbying and campaign design. The aim of the course is to describe the institutionalization and transformation of political communication in liberal democracies by considering political communication with its mainstream and critical dimensions in the historical development process.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Weekly Detailed Course Contents
Week Topics
1 Acquaintance
2 Introduction and Definitions
3 Political Communication Theories
4 Methods and Techniques Applied in Political Communication Studies
5 Political Discourse and Mass Propaganda
6 Opinion and Opinion Polls
7 Political Advertising and Marketing
8 Midterm exam
9 Media-Political Relations
10 Political Parties and Political Communication I
11 Political Parties and Political Communication II
12 Presentation/Individual Assignment (Case Analysis)
13 Election Campaigns I
14 Final Examination
Textbook or Material
Resources Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Toros, E. (2016). How to Run the Show? The Differential Effects of Negative Campaigning. Turkish Studies, https://doi.org/10.1080/14683849.2016.1259575.
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Attendance - -
Laboratory - -
Practice - -
Field Study - -
Course Specific Internship (If Any) - -
Homework - -
Presentation - -
Projects - -
Seminar - -
Quiz - -
Listening - -
Midterms - -
Final Exam - -
Total 0 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 0 0 0
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 0 0 0
Midterms 0 0 0
Quiz 0 0 0
Homework 0 0 0
Practice 0 0 0
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 0 0 0
Fieldwork 0 0 0
Final Exam 0 0 0
Other 0 0 0
Total Work Load: 0
Total Work Load / 30 0
Course ECTS Credits: 0