Graphic Design
Course Details
KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04641008 | Design Analysis | 2 | Spring | 4 | 2+0+0 | 2 | 2 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | Anlatım, sunum ve tartışma. |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Prof. Mustafa KINIK |
| Instructor Assistant(s) | - |
Course Content
In this course; the definition of design will be emphasized and the use of design elements in printed and digital media will be examined on current studies. By evaluating the works based on the definition of design, the variables in the emergence of original designs and strong messages will be investigated. Artworks will be criticized and analyzed based on different theoretical approaches.
Objectives of the Course
The aim of lesson; To make students realize the points they need to pay attention to while designing. To teach to look at works of art from different perspectives based on art theories.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | X |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P2 | To be able to interpret aesthetics and function in design processes by establishing the relationship between yesterday, today and tomorrow. | 4 |
| P5 | Visualisation by establishing a relationship between art, culture, design and aesthetic issues. | 4 |
| P7 | To be able to interpret and critically evaluate data using the knowledge and skills acquired in the field of graphic design, to be able to define and analyse problems, to be able to plan the process based on research and evidence, to be able to solve design problems. | 5 |
| P14 | To be able to explain scientific research methods. | 3 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | To be able to evaluate critically and analytically. | P.2.3 | 1,3,7 |
| O2 | To be able to express the past in the field of design. | P.2.6 | 1 |
| O3 | To be able to express the theoretical knowledge related to the field. | P.5.2 | 3,7 |
| O4 | To be able to analyse the theoretical knowledge related to the field. | P.7.4 | 3,7 |
| O5 | To be able to evaluate the knowledge and skills gained with a critical approach. | P.7.5 | 3,7 |
| O6 | To be able to prepare a report. | P.14.2 | 3,7 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Analysis and techniques of design.Types of receptor-centered criticism. |
| 2 | Examining, criticizing and discussing examples of printed media (desktop publishing) |
| 3 | Research and reporting. Types of community-centered criticism. |
| 4 | Sociological criticism and historical criticism and case study. |
| 5 | Examination, criticism and discussion of printed media examples (Outdoor advertisements) |
| 6 | Examining, criticizing, discussing examples of digital media (portals: news, search, games, entertainment, etc.) |
| 7 | Research and reporting. |
| 8 | Ontological analysis. Structuralism and semiotics. |
| 9 | Examining, criticizing and discussing examples of digital media (blog, portfolio, professional) |
| 10 | Research and reporting |
| 11 | Examination, criticism and discussion of digital media examples (Web ads: banner, e-mail, etc.) |
| 12 | Research and reporting. |
| 13 | Examination, criticism, discussion of digital media examples (T.V. ads: virtual ads, band ads, viral, etc.) |
| 14 | Research and reporting. |
Textbook or Material
| Resources | FISKE J. (2003). İletişim Çalışmalarına Giriş. Bilim ve Sanat Yayınları. |
| PARKER ROGER C. (2004). Commandments of Guerrilla Marketing Design. | |
| TUNALI İ. (2011). Sanat Ontolojisi. İnkılap kitabevi. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 2 | 28 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 5 | 2 | 10 |
| Midterms | 1 | 2 | 2 |
| Quiz | 0 | 0 | 0 |
| Homework | 3 | 4 | 12 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 3 | 2 | 6 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 2 | 2 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 60 | ||
| Total Work Load / 30 | 2 | ||
| Course ECTS Credits: | 2 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P2 | P5 | P7 | P14 |
|---|---|---|---|---|---|
| O1 | To be able to evaluate critically and analytically. | 4 | - | - | - |
| O2 | To be able to express the past in the field of design. | 4 | - | - | - |
| O3 | To be able to express the theoretical knowledge related to the field. | - | 4 | - | - |
| O4 | To be able to analyse the theoretical knowledge related to the field. | - | - | 5 | - |
| O5 | To be able to evaluate the knowledge and skills gained with a critical approach. | - | - | 5 | - |
| O6 | To be able to prepare a report. | - | - | - | 3 |