Graphic Design
Course Details

KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details

| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04640021 | Vocational English II | 2025 | Spring | 4 | 3+0+0 | 3 | 3 |
| Course Type | Compulsory |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | The course employs applied and student-centered teaching methods such as professional text analysis, scenario-based role-playing, case studies, and communication-focused group discussions. |
| Mode of Delivery | Face to Face |
| Prerequisites | Mesleki İngilizce I |
| Coordinator | - |
| Instructor(s) | Lect. Hakan ALKAN |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Lect. Hakan ALKAN | A-105 | [email protected] | 7380 | Wednesday 09:30-11:30 |
Course Content
Spanning two semesters, this course covers the examination of fundamental professional terminology—such as color theory, typography, UX/UI design, packaging, and motion graphics—through sector-specific reading materials. Additionally, it involves practical communication exercises based on real-world scenarios, including internal agency email correspondence, client feedback management, professional portfolio presentations, and job interview simulations.
Objectives of the Course
The objective of this course is to equip graphic design students with the sector-specific English vocabulary and practical grammar skills required to communicate at an international level in their professional careers. The course aims to enable students to analyze digital and print design processes in English and to express themselves competently in professional work environments.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses | X |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P18 | To be able to communicate effectively both orally and in writing in at least one foreign language (European Language Portfolio B1 General Level). | 5 |
| P19 | To be able to use a foreign language at the general level A1-A1+ of the European Language Portfolio | 2 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | To be able to define English concepts related to the field. | P.18.1 | 1 |
| O2 | To be able to explain English with words at B1 and B2 level. | P.18.2 | 1 |
| O3 | To be able to exemplify a study in the field with English terms. | P.18.3 | 1 |
| O4 | Tasarım ile ilgili İngilizce bir kaynağı kendi diline çevirebilme. | P.18.4 | 1 |
| O5 | To be able to transfer a presentation in English. | P.18.5 | 1 |
| O6 | To be able to use appropriate foreign language icons in design. | P.18.6 | 1 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Reviews technical design terminology and corporate communication patterns learned in the previous semester. |
| 2 | Explains professional vocabulary related to advertising campaigns, strategies, billboards, and slogans. |
| 3 | Correctly uses modals of possibility, deduction, and obligation in design and marketing meetings. |
| 4 | Conducts teamwork speaking and brainstorming based on the "Spring Fest" advertising strategy scenario. |
| 5 | Uses terms for portfolios, resumes (CVs), strengths, and weaknesses within a business context. |
| 6 | Applies interview formulas to introduce oneself professionally and highlight skills in job interviews. |
| 7 | Writing Skills: "From Paragraph to Essay" |
| 8 | Midterm Exam |
| 9 | Develops appropriate answer strategies for sector-specific interview questions and prepares a personal professional profile card. |
| 10 | Explores job interview scenarios practically through the "Speed Dating Mock Interview" activity. |
| 11 | Explains professional vocabulary including crisis management, delays, errors, and miscommunication in client relations. |
| 12 | Applies the "3-Step Crisis Formula" consisting of a professional apology, explanation, and pivot to a solution. |
| 13 | Conducts professional email writing exercises for design crises like computer crashes or incorrect file printing. |
| 14 | Demonstrates conflict resolution skills during a crisis through the "Angry Phone Call" roleplay activity. |
Textbook or Material
| Resources | Lecture notes, worksheets, and reading passages prepared by the instructor. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | 1 | 10 (%) |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 50 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 3 | 42 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 12 | 2 | 24 |
| Midterms | 1 | 2 | 2 |
| Quiz | 0 | 0 | 0 |
| Homework | 4 | 4 | 16 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 6 | 6 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 90 | ||
| Total Work Load / 30 | 3 | ||
| Course ECTS Credits: | 3 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P18 |
|---|---|---|
| O1 | To be able to define English concepts related to the field. | 5 |
| O2 | To be able to explain English with words at B1 and B2 level. | 5 |
| O3 | To be able to exemplify a study in the field with English terms. | 5 |
| O4 | Tasarım ile ilgili İngilizce bir kaynağı kendi diline çevirebilme. | 5 |
| O5 | To be able to transfer a presentation in English. | 5 |
| O6 | To be able to use appropriate foreign language icons in design. | 5 |
