Graphic Design
Course Details

KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details

| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04640017 | Design Studio II | 2 | Spring | 4 | 3+2+0 | 6 | 6 |
| Course Type | Compulsory |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Lect. Ahmet FUTTU |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Lect. Ahmet FUTTU | A-Z01 | [email protected] | 7485 | Thursday 08:30 / 10:30 |
Course Content
Tasarım stüdyo I dersinin devamı olan bu derste yapılan ürün ya da hizmet projesinin tanıtımı yapılacaktır. Ayrıca ders ek projelerle pekiştirilecektir.
Objectives of the Course
It is aimed to produce visual solutions for this product or service by considering the graphic design needs for the promotion of a product or service.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | X |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P2 | To be able to interpret aesthetics and function in design processes by establishing the relationship between yesterday, today and tomorrow. | 3 |
| P3 | To be able to create innovative and original works by using abstract and concrete concepts in a visual way. | 5 |
| P4 | To be able to use computer software, technologies, techniques and innovations in the field effectively. | 5 |
| P5 | Visualisation by establishing a relationship between art, culture, design and aesthetic issues. | 3 |
| P7 | To be able to interpret and critically evaluate data using the knowledge and skills acquired in the field of graphic design, to be able to define and analyse problems, to be able to plan the process based on research and evidence, to be able to solve design problems. | 5 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | To be able to express in a context. | P.2.1 | 1,7 |
| O2 | To be able to express a thought, a concept or a phenomenon creatively in a visual way. | P.3.2 | 3,7 |
| O3 | To be able to present their designs through technological devices such as computer etc. | P.4.3 | 3,7 |
| O4 | To be able to present the main idea of a phenomenon in a visual way within the concept of design. | P.5.1 | 3,7 |
| O5 | To be able to develop all processes of a design | P.7.3 | 3,7 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Introduction of the course, giving the briefs of the projects they will do during the semester and explaining these project briefs with international and national examples. Project I: Promotion of a product or service Requesting to start creating concepts, slogans and messages for the promotion of the product or service campaign whose corporate identity has been created through research and requesting concept sketches for three series of poster designs |
| 2 | Project I: Promoting a product or service Examining the concepts, slogans and messages created for the promotion of the product and service campaign, evaluating the poster design sketches and continuing to give feedback Project I: Promotion of a product or service Examining the concepts, slogans and messages created for the promotion of the product and service campaign, evaluating the poster design sketches and continuing to give feedback |
| 3 | Project II: Infographic Design Explaining what infographic design is with examples. Selecting a live, movie, vegetable or fruit to be infographed. Researching the information necessary for the infographic design of the selected products, classifying the information and creating headings Project I: Promotion of a product or service Examining the concepts, slogans and messages created for the promotion of the product and service campaign, evaluating the poster design sketches and continuing to give feedback |
| 4 | Project II: Infographic Design Checking the research for the infographic and giving the necessary information. Creation of the concept for the infographic and sketches of the graphics. Project I: Promotion of a product or service Starting to apply the concept to three series of poster designs. |
| 5 | Project II: Infographic Design Reviewing design sketches and concepts and giving feedback. Starting the implementation of the selected concept as infographic design. |
| 6 | Project I: Promoting a product or service Applying the resulting concept to a series of three poster designs and continuing to give feedback. Project II: Infographic Design Implementation of the infographic design and giving feedback. |
| 7 | Project I: Promotion of a product or service Finalizing the application of the concept to three series of poster designs. Request to start applying the concept to billboard design. Project II: Infographic Design Continue to give feedback for the infographic design application and finalize the project. |
| 8 | Midterm exam |
| 9 | Project I: Promoting a product or service Applying the concept to three series of billboard designs and finalizing with feedback. Requesting three series of newspaper and magazine advertisement designs. Project III: Stamp Design Explaining what stamp design is with examples. Explanation of the design with the concept of "How would it be if the songs you listen to with admiration were stamps?" with examples. Selecting the admired song. Asking for sketches in three different concepts. |
| 10 | Project I: Promoting a product or service Apply the concept to three series of newspaper and magazine advertisement designs and finalize with feedback. Requesting three series of social media designs. Project III: Stamp Design Explaining what stamp design is with examples. Explanation of the design with the concept of "How would it be if the songs you listen to with admiration were stamps?" with examples. Selecting the admired song. Asking for sketches in three different concepts. |
| 11 | Project I: Promoting a product or service Applying the concept to three series of social media postings and finalizing with feedback. Request for vehicle wrap design (bus wrap) Project III: Stamp Design Analyzing the sketches and giving feedback. Selecting the concept. Requesting to start stamp design application. |
| 12 | Project I: Promotion of a product or service Application of the resulting concept to a vehicle wrap (bus) design and finalization by giving feedback. Requesting the design applications of 5 different promotional products related to the concept and subject of the product or service. Project III: Stamp Design Continuing the application of the stamp design and giving feedbacks. |
| 13 | Project I: Promotion of a product or service Applying the concept to 5 different promotional product designs and finalizing with feedback. Asking all the designs to be placed on the sheet for the end of year exhibition. Project III: Stamp Design Continuing the application of the stamp design and giving feedbacks. |
| 14 | Project I: Introducing a product or service Checking the designs placed on the sheet, giving feedback and finalizing the project. Project III: Stamp Design Giving final feedback on the implementation of the stamp design and finalizing the project. |
Textbook or Material
| Resources | ELDEN M. (2022). Advertising and Advertising. Say Publications. |
| ÖCAL D. POLAT H. (Ed.). (2020). Digital Advertising. Nobel Publishing | |
| TWEMLOW A. (2017). What is Graphic Design For? Yem Publications. | |
| ULUFER T. (2010). Graphic Design and Advertising. Impression Bookstore. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | 14 | - |
| Laboratory | - | - |
| Practice | 14 | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 5 | 70 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 14 | 3 | 42 |
| Midterms | 1 | 2 | 2 |
| Quiz | 0 | 0 | 0 |
| Homework | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 3 | 15 | 45 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 3 | 6 | 18 |
| Final Exam | 1 | 3 | 3 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 180 | ||
| Total Work Load / 30 | 6 | ||
| Course ECTS Credits: | 6 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P2 | P3 | P4 | P5 | P7 |
|---|---|---|---|---|---|---|
| O1 | To be able to express in a context. | 3 | - | - | - | - |
| O2 | To be able to express a thought, a concept or a phenomenon creatively in a visual way. | - | 5 | - | - | - |
| O3 | To be able to present their designs through technological devices such as computer etc. | - | - | 5 | - | - |
| O4 | To be able to present the main idea of a phenomenon in a visual way within the concept of design. | - | - | - | 3 | - |
| O5 | To be able to develop all processes of a design | - | - | - | - | 5 |
