Graphic Design
Course Details
KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| US84 | Advertisement Advertisement and Concept Development | 1 | Spring | 2 | 2+0+0 | 3 | 3 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | - |
| Instructor Assistant(s) | - |
Course Content
This course aims to learn the concepts of creative development, concept development and idea generation and to develop visual communication design projects using these methods.
Objectives of the Course
The aim of this course is to provide students with the ability to develop creative thinking, concept development and idea generation.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Introduction: Explanation of the scope, objectives and objectives of the course |
| 2 | Definition of concepts of creativity and concept, Creative thinking |
| 3 | Creativity and Creative Thinking - Thinking with Deductive and Induction Method, Free Thinking, Horizontal and Vertical Thinking, Relational Thinking- Definition of Creative Process and Concept Concepts, Creative Thinking |
| 4 | Creative thinking and creative process |
| 5 | Learning to associate and brainstorming (collaboration, prejudice, number of ideas, flexibility, review, group spirit, group size, environment, evaluation, competition, fears, overcoming recession) |
| 6 | Learning to associate and brainstorm and process-continue |
| 7 | Idea Generation Works |
| 8 | Midterm |
| 9 | Idea Generation Works |
| 10 | Idea Generation Works |
| 11 | Idea Generation Works |
| 12 | Idea Generation Works |
| 13 | Idea Generation Works |
| 14 | Idea Generation Works |
Textbook or Material
| Resources | FOSTER, J. How to Find the Idea, Istanbul: Media Cat Publications. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Practice | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Midterms | - | - |
| Final Exam | - | - |
| Total | 0 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 0 | 0 | 0 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 0 | 0 | 0 |
| Midterms | 0 | 0 | 0 |
| Quiz | 0 | 0 | 0 |
| Homework | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 0 | 0 | 0 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 0 | ||
| Total Work Load / 30 | 0 | ||
| Course ECTS Credits: | 0 | ||