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Course Details
KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
GRA373 Design Analysis 3 Autumn 5 2+0+0 2 2
Course Type Elective
Course Cycle Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6)
Course Language Turkish
Methods and Techniques Lecture, Discussion and Project Application
Mode of Delivery Face to Face
Prerequisites -
Coordinator -
Instructor(s) Asst. Prof. Hülya KAROĞLU
Instructor Assistant(s) -
Course Instructor(s)
Name and Surname Room E-Mail Address Internal Meeting Hours
Asst. Prof. Hülya KAROĞLU A-Z08 [email protected] 7344 Wednesday
13:00-14:00
Course Content
In this course; the definition of design will be emphasised and the use of design elements in printed and digital media will be examined on current studies. By evaluating the studies based on the definition of design, the variables in the emergence of original designs and strong messages will be investigated.
Objectives of the Course
The aim of this lecture is to guide students to realise what to be careful about when they design.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Relationships between Course Learning Outcomes and Program Outcomes
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Program Learning Outcomes Level
P2 B Tasarım problemlerini oluşturma, değerlendirme ve tasarım sürecini planlayabilme ve yönetme becerisi. 5
P5 E The ability to think analytically and critically. The ability to evaluate the knowledge and skills gained with a critical approach. 5
P7 G Ability to communicate effectively, express oneself and present one's work. 5
P8 H The ability to express a thought, a concept or a phenomenon creatively in a visual way. Ability to transform abstract and concrete concepts into creative thinking, innovative and original works. 5
Course Learning Outcomes
Upon the successful completion of this course, students will be able to:
No Learning Outcomes Outcome Relationship Measurement Method **
O1 To be able to make functional and visual analyses of design, to identify and evaluate problems. P.2.1 3,7
O2 To be able to evaluate the acquired knowledge and skills with a critical approach P.5.7 1
O3 To be able to transfer his/her thoughts verbally and visually to specialised or non-specialised people. P.7.3 1
O4 To be able to make original and creative applications. P.8.3 3,7
** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7
Weekly Detailed Course Contents
Week Topics
1 Design analysis and techincs
2 Analysing and discussing over current samples of pressed medium (Press Publishing)
3 Researching and reporting
4 Analysing and discussing over current samples of pressed medium (Outdoor Advertising)
5 Researching and reporting
6 Analysing and discussing over current samples of digital medium.(Portals: news, search sites, games, entertainment, etc.)
7 Researching and reporting
8 Researching and reporting
9 Analysing and discussing over current samples of digital medium (Blogs, portfoio sites,professional)
10 Researching and reporting
11 Analysing and discussing over current samples of digital medium.(Web advertising: banners, e-mails, etc.)
12 Researching and reporting
13 Analysing and discussing over current samples of digital medium.
14 ( T.V. advertising: virtual ads, scrolling ads, viral, .)
Textbook or Material
Resources JOHN FISKE, ‘İletişim Çalışmalarına Giriş'(Çev. Süleyman İrvan) Bilim ve Sanat Yayınları, 2003.
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Attendance - -
Practice - -
Homework - -
Presentation - -
Projects - -
Midterms 1 40 (%)
Final Exam 1 60 (%)
Total 100 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 14 2 28
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 10 1 10
Midterms 1 10 10
Quiz 0 0 0
Homework 0 0 0
Practice 0 0 0
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 0 0 0
Fieldwork 0 0 0
Final Exam 0 0 0
Other 1 12 12
Total Work Load: 60
Total Work Load / 30 2
Course ECTS Credits: 2
Course - Learning Outcomes Matrix
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Learning Outcomes P2 P5 P7 P8
O1 To be able to make functional and visual analyses of design, to identify and evaluate problems. 5 - - -
O2 To be able to evaluate the acquired knowledge and skills with a critical approach - 5 - -
O3 To be able to transfer his/her thoughts verbally and visually to specialised or non-specialised people. - - 5 -
O4 To be able to make original and creative applications. - - - 5