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Course Details
KTO KARATAY UNIVERSITY
Faculty of Fine Arts and Design
Programme of Graphic Design
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
GRA359 Discipline in Visual Semiotics 3 Autumn 5 2+0+0 2 2
Course Type Elective
Course Cycle Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6)
Course Language Turkish
Methods and Techniques Lecture and Discussion
Mode of Delivery Face to Face
Prerequisites -
Coordinator -
Instructor(s) Assoc. Prof. Çağrı GÜMÜŞ
Instructor Assistant(s) -
Course Instructor(s)
Name and Surname Room E-Mail Address Internal Meeting Hours
Assoc. Prof. Çağrı GÜMÜŞ - [email protected]
Course Content
The main theoretical framework of the discipline of semiotics (semiology) originating from linguistics and its use as a reading method in different fields from literature to popular culture, the application of semiotics in visual disciplines (architecture, plastic arts, industrial design, graphic design) and different examples of analysis constitute the scope of the course.
Objectives of the Course
Göstergebilimi to promote application of semiotics . They can not make them the learning section , a semiotic process and practice. ensure that they do semiotic analysis.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses X
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Relationships between Course Learning Outcomes and Program Outcomes
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Program Learning Outcomes Level
P1 A Tasarım ilke ve elemanları hakkında doğru bilgileri kazanabilme, sanat ve tasarım alanında kuram ve kuramcıları açıklayabilme. 3
P2 B Tasarım problemlerini oluşturma, değerlendirme ve tasarım sürecini planlayabilme ve yönetme becerisi. 2
P3 C To be able to realise designs in different scales within the scope of design discipline. 3
P7 G Ability to communicate effectively, express oneself and present one's work. 3
Course Learning Outcomes
Upon the successful completion of this course, students will be able to:
No Learning Outcomes Outcome Relationship Measurement Method **
O1 To be able to solve design problems and produce original ideas. P.1.3 1
O2 To be able to work within and within the limits of a specific concept. P.2.3 3,7
O3 To be able to analyse the theoretical knowledge related to the course. P.2.6 1
O4 To be able to transfer his/her thoughts verbally and visually. P.3.5 3,7
O5 To be able to communicate and express oneself visually. P.7.2 1
O6 To be able to transfer his/her thoughts verbally and visually to specialised or non-specialised people. P.7.3 1
** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7
Weekly Detailed Course Contents
Week Topics
1 Lecturing, Question- Answer, Analysis
2 Configuration of semiotics
3 Diferentiation of object language and metalanguage
4 Conceptualisation, formalisation
5 Production phase of sign system
6 Narrative program stage
7 Discursive structure, Textual structure
8 Cross the semiotic process
9 Semiology sectioning
10 Semiotical and field of administration text and image
11 Semiotical and field of administration modern literary theory
12 Semiotical and field of administration social ritual
13 Semiotical decoding practice
14 Semiotical decoding practice
Textbook or Material
Resources R. Barthes, ‘Göstergebilim İlkeleri', Ank., 1979. BERGER, John; ‘Görme Biçimleri', 1999 M., Rıfat, ‘Homo Semioticus Ve Genel Göstergebilim Sorunları', İst., 2007
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Attendance - -
Practice - -
Homework - -
Presentation - -
Projects - -
Midterms 1 40 (%)
Final Exam 1 60 (%)
Total 100 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 14 2 28
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 2 6 12
Midterms 1 5 5
Quiz 0 0 0
Homework 1 5 5
Practice 0 0 0
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 1 5 5
Fieldwork 0 0 0
Final Exam 1 5 5
Other 0 0 0
Total Work Load: 60
Total Work Load / 30 2
Course ECTS Credits: 2
Course - Learning Outcomes Matrix
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Learning Outcomes P1 P2 P3 P7
O1 To be able to solve design problems and produce original ideas. 3 - - -
O2 To be able to work within and within the limits of a specific concept. - 2 - -
O3 To be able to analyse the theoretical knowledge related to the course. - 2 - -
O4 To be able to transfer his/her thoughts verbally and visually. - - 3 -
O5 To be able to communicate and express oneself visually. - - 3 -
O6 To be able to transfer his/her thoughts verbally and visually to specialised or non-specialised people. - - 3 -