Communication Design
Course Details
KTO KARATAY UNIVERSITY
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04371022 | Mass Communication Theories | 4 | Autumn | 7 | 3+0+0 | 5 | 5 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | Anlatım, problem çözme, tartışma |
| Mode of Delivery | Face to Face |
| Prerequisites | Yoktur |
| Coordinator | - |
| Instructor(s) | Assoc. Prof. Birol BÜYÜKDOĞAN |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Assoc. Prof. Birol BÜYÜKDOĞAN | C-Z26 | [email protected] | 7282 | Wednesday 13:30 - 17:00 |
Course Content
İletişim alanındaki temel kuramları ve kuramcıları incelemek. 2. İletişim alanında temeli atan Amerikan geleneğinin iletişim çalışmaları üzerindeki etkisini saptamak. 3. Egemen olan paradigmaların ve kuramsal yaklaşımların bilim, eğitim ve toplumsal yaşamın diğer alanları üzerindeki etkilerini ortaya koyabilmek. 4. Kuram ve pratik arasındaki ilişkileri sentezleyebilmek. 5. Kuramların sosyal sorunlara ne gibi çözümler getirebileceğini ortaya koymak. 6. İletişim kuramları üzerinde tarih, sosyoloji, psikoloji gibi sosyal bilimlerin farklı alanlarının etkilerini ortaya koyarak, iletişimin disiplinlerarası niteliğini görünür kılmak. 7. İletişim kuramları ve toplumsal yapı arasındaki ilişkileri analiz etmek. 8. Anaakım yaklaşımlar içersindeki kuramsal yaklaşımların eleştirel bir okumasını yapabilmek
Objectives of the Course
To gain basic theoretical approaches in the field of mass communication
Contribution of the Course to Field Teaching
| Basic Vocational Courses | X |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P10 | To reach, evaluate and interpret existing data on problems, changes and developments in all areas of communication; to collect new data if necessary, to develop solutions with the data obtained. | 5 |
| P11 | To have sufficient interdisciplinary knowledge on social and cultural issues related to communication field and programs and the ability to use this knowledge in the areas covered by the program. | 5 |
| P17 | To have knowledge and experience about the practices in business life; to have the ability to act with the awareness of entrepreneurial and innovative approach. | 5 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | Knowledge: Knows the types of communication. | P.10.1 | 1 |
| O2 | Knowledge: Knows the social and cultural issues involved in the field and its interdisciplinary use. | P.11.1 | 1 |
| O3 | Knowledge: Knows entrepreneurial and innovative approaches about applications in the field. | P.17.1 | 1 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Course Description |
| 2 | Subject, method, method. |
| 3 | Conceptual frame. Historical development of communication research |
| 4 | Communication Models I: Lasswell, Shannon & Weaver, Osgood & Schramm |
| 5 | Communication Models II: Newcomb, Festinger, Westley Mc Lean, Riley & Riley |
| 6 | Other theories and approaches: Uses and Satisfaction, Cultural Indicators and Seed Theory, Agenda Determination, Silence Spiral, Threshold Guard Model |
| 7 | Technological implications: H. Innis and M. McLuhan. |
| 8 | Mıdterm |
| 9 | Communication research and critical approaches |
| 10 | Modernism, postmodernism, poststructuralism and communication research |
| 11 | Types of communication |
| 12 | Communication, meaning and indicators. |
| 13 | New communication tools, globalization and information society. |
| 14 | General evaluation |
Textbook or Material
| Resources | Ünsal Oskay, İletişimin ABC'si, Simavi Yayınları, İstanbul: 1994 Levent Yaylagül, Kitle İletişim Kuramları, Dipnot Yayınları, İstanbul:2006 |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 30 (%) |
| Final Exam | 1 | 70 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 3 | 42 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 14 | 3 | 42 |
| Midterms | 1 | 23 | 23 |
| Quiz | 0 | 0 | 0 |
| Homework | 1 | 20 | 20 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 23 | 23 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 150 | ||
| Total Work Load / 30 | 5 | ||
| Course ECTS Credits: | 5 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P10 | P11 | P17 |
|---|---|---|---|---|
| O1 | Knowledge: Knows the types of communication. | 4 | - | - |
| O2 | Knowledge: Knows the social and cultural issues involved in the field and its interdisciplinary use. | - | 5 | - |
| O3 | Knowledge: Knows entrepreneurial and innovative approaches about applications in the field. | - | - | 4 |