Communication Design
Course Details
KTO KARATAY UNIVERSITY
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04341006 | Text Analysis | 2 | Spring | 4 | 3+0+0 | 5 | 5 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Assoc. Prof. Eda SEZERER ALBAYRAK |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Assoc. Prof. Eda SEZERER ALBAYRAK | C-Z28 | [email protected] | 7262 | Wednesday 13:00-14:00 |
Course Content
Metin çözümleme kavramı, Yapısalcılık, anlam ve göstergeler, post-Yapısalcılık, söylem ve siyaset, psikanaliz, çözümlemeler
Objectives of the Course
To be able to analyze a text in the field of communication by knowing the concepts and techniques of text analysis
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | X |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P10 | To reach, evaluate and interpret existing data on problems, changes and developments in all areas of communication; to collect new data if necessary, to develop solutions with the data obtained. | 5 |
| P13 | To have the ability to research, plan, transform into products, and apply with a creative and critical approach. | 5 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | Knowledge: Knows the types of communication. | P.10.1 | 1 |
| O2 | Comprehension: Expresses the data by classifying them. | P.10.2 | 1 |
| O3 | Application: Use the classified data in their projects. | P.10.3 | 5 |
| O4 | Analysis: Analyzes the use of data collected in the field. | P.10.4 | 5 |
| O5 | Synthesis: Produces original designs for the solution of the problem with the data obtained. | P.10.5 | 5 |
| O6 | Evaluation: Evaluates the data obtained and used in the projects. | P.10.6 | 1 |
| O7 | Knowledge: Knows the cycle of research, planning and implementation. | P.13.1 | 1 |
| O8 | Comprehension: Expresses authentic techniques in the research, planning, implementation cycle. | P.13.2 | 1 |
| O9 | Application: Apply the process of research, planning and productization in a creative and critical manner. | P.13.3 | 5 |
| O10 | Synthesis: Produces original projects by using the process of research, planning and product transformation creatively and critically. | P.13.5 | 5 |
| O11 | Evaluation: Evaluates the original techniques used in the research, planning and implementation cycle. | P.13.6 | 5 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Introduction and explanations about the course |
| 2 | Text concept. |
| 3 | From mainstream communication theories to structuralism |
| 4 | Structuralism: Levi-Strauss, Myth and meaning |
| 5 | Semiotic Adventure |
| 6 | Analyzing an ad text and film with the semiotic method |
| 7 | Post-Structuralism: Deconstruction, Derrida |
| 8 | Midterm |
| 9 | Deconstructing a theater text |
| 10 | Discourse and politics: Foucault |
| 11 | Discourse analysis in news texts |
| 12 | Psychoanalysis: Unconscious, Lacan |
| 13 | A TV series and psychoanalytic analysis |
| 14 | Postmodern culture and intertextuality |
Textbook or Material
| Resources | Tahsin Yücel (2015). Yapısalcılık. İstanbul: Can Yayınları ,Michel Foucault (2010). Yapısalcılık ve Post Yapısalcılık. İstanbul: Birey Yayıncılık |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 6, (%) |
| Total | 46 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 3 | 42 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 1 | 20 | 20 |
| Midterms | 1 | 20 | 20 |
| Quiz | 0 | 0 | 0 |
| Homework | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 1 | 18 | 18 |
| Final Exam | 0 | 0 | 0 |
| Other | 1 | 20 | 20 |
| Total Work Load: | 120 | ||
| Total Work Load / 30 | 4 | ||
| Course ECTS Credits: | 4 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P10 | P13 |
|---|---|---|---|
| O1 | Knowledge: Knows the types of communication. | 5 | - |
| O2 | Comprehension: Expresses the data by classifying them. | 5 | - |
| O3 | Application: Use the classified data in their projects. | 5 | - |
| O4 | Analysis: Analyzes the use of data collected in the field. | 5 | - |
| O5 | Synthesis: Produces original designs for the solution of the problem with the data obtained. | 5 | - |
| O6 | Evaluation: Evaluates the data obtained and used in the projects. | - | - |
| O7 | Knowledge: Knows the cycle of research, planning and implementation. | - | 5 |
| O8 | Comprehension: Expresses authentic techniques in the research, planning, implementation cycle. | - | 5 |
| O9 | Application: Apply the process of research, planning and productization in a creative and critical manner. | - | 5 |
| O10 | Synthesis: Produces original projects by using the process of research, planning and product transformation creatively and critically. | - | 5 |
| O11 | Evaluation: Evaluates the original techniques used in the research, planning and implementation cycle. | - | 5 |