Communication Design
Course Details

KTO KARATAY UNIVERSITY
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Communication Design
Course Details

| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 04331001 | Media Literacy | 2 | Autumn | 3 | 3+0+0 | 5 | 5 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Assoc. Prof. Eda SEZERER ALBAYRAK |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Assoc. Prof. Eda SEZERER ALBAYRAK | C-Z26 | [email protected] | 7262 | Wednesday 13:30 -17:00 |
Course Content
Medya okuryazarlığı ve önemi, Dünyada ve Türkiyede medya okuryazarlığı süreci, İletişim süreci, öğeleri ve iletişim , Kitle iletişim araçları, iletişim ve kitle iletişim ilişkisi, Medya işlevleri, ekonomik boyutu, Televizyon, Türkiyede televizyon yayıncılığı, Televizyon program türleri, Aile, çocuk ve televizyon (TV izleme alışkanlıkları), Televizyonun olumsuz etkileri, TV program analizleri, uyarıcı simgeler, Radyo, işlevleri, radyo program türleri ve analizleri, Periyodlar, işlevleri, gazete ve dergi, temel kavramlar, Gazetede Haber ve fotoğrafın önemi, gazete hazırlama uygulaması, dergi türleri, Medya, etik ve mevzuat.
Objectives of the Course
To provide students with information about the effects of media on social, cultural and economic life.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | X |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P10 | To reach, evaluate and interpret existing data on problems, changes and developments in all areas of communication; to collect new data if necessary, to develop solutions with the data obtained. | 5 |
| P12 | To have knowledge about scientific, social, economic, legal, political developments etc. | 5 |
| P13 | To have the ability to research, plan, transform into products, and apply with a creative and critical approach. | 5 |
| P16 | To be sensitive about the universal and social effects and legal consequences of professional studies in the field such as human rights, cultural diversity, environmental problems, public interest and public service. | 5 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | Knowledge: Knows the types of communication. | P.10.1 | 1 |
| O2 | Comprehension: Expresses the data by classifying them. | P.10.2 | 1 |
| O3 | Application: Use the classified data in their projects. | P.10.3 | 5 |
| O4 | Analysis: Analyzes the use of data collected in the field. | P.10.4 | 5 |
| O5 | Evaluation: Evaluates the data obtained and used in the projects. | P.10.6 | 5 |
| O6 | Knowledge: Knows scientific, social, economic, legal, political developments, etc. | P.12.1 | |
| O7 | Comprehension: Expresses awareness of developments in local and global issues. | P.12.2 | |
| O8 | Knowledge: Knows the cycle of research, planning and implementation. | P.13.1 | 1 |
| O9 | Evaluation: Evaluates the original techniques used in the research, planning and implementation cycle. | P.13.6 | 1,5 |
| O10 | Knowledge: Knows the universal and social effects of the studies related to the field. | P.16.1 | 1 |
| O11 | Comprehension: Articulates the social and universal impact of their work, such as human rights, cultural diversity, environmental issues, public interest and public service | P.16.2 | 1,5 |
| O12 | Analysis: Analyzes the universal and social effects of the studies related to the field. | P.16.4 | 5 |
| O13 | Evaluation: Evaluates their projects by considering their social and universal impacts such as human rights, cultural diversity, environmental issues, public interest and public service. | P.16.6 | 5 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Media and reality |
| 2 | Contents of media messages |
| 3 | Media and representation |
| 4 | Media and Culture |
| 5 | Media and bias |
| 6 | Media and agenda setting |
| 7 | Media and violence |
| 8 | Mıdterm |
| 9 | Medya okur-yazarlığında eleştirel yaklaşımlar |
| 10 | Why media literacy? |
| 11 | Trust in the media and ethics |
| 12 | Follow the media |
| 13 | Media literacy in the world and Turkey |
| 14 | Media literacy applications |
Textbook or Material
| Resources | Medya Okuryazarlığı-Elkitabı - Kemal İnal, |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 3 | 42 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 10 | 3 | 30 |
| Midterms | 1 | 15 | 15 |
| Quiz | 0 | 0 | 0 |
| Homework | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 1 | 18 | 18 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 20 | 20 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 125 | ||
| Total Work Load / 30 | 4,17 | ||
| Course ECTS Credits: | 4 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P10 | P12 | P13 | P16 |
|---|---|---|---|---|---|
| O1 | Knowledge: Knows the types of communication. | 5 | - | - | - |
| O2 | Comprehension: Expresses the data by classifying them. | 5 | - | - | - |
| O3 | Application: Use the classified data in their projects. | 5 | - | - | - |
| O4 | Analysis: Analyzes the use of data collected in the field. | 5 | - | - | - |
| O5 | Evaluation: Evaluates the data obtained and used in the projects. | 5 | - | - | - |
| O6 | Knowledge: Knows scientific, social, economic, legal, political developments, etc. | - | 5 | - | - |
| O7 | Comprehension: Expresses awareness of developments in local and global issues. | - | 5 | - | - |
| O8 | Knowledge: Knows the cycle of research, planning and implementation. | - | - | 5 | - |
| O9 | Evaluation: Evaluates the original techniques used in the research, planning and implementation cycle. | - | - | 5 | - |
| O10 | Knowledge: Knows the universal and social effects of the studies related to the field. | - | - | - | - |
| O11 | Comprehension: Articulates the social and universal impact of their work, such as human rights, cultural diversity, environmental issues, public interest and public service | - | - | - | - |
| O12 | Analysis: Analyzes the universal and social effects of the studies related to the field. | - | - | - | 5 |
| O13 | Evaluation: Evaluates their projects by considering their social and universal impacts such as human rights, cultural diversity, environmental issues, public interest and public service. | - | - | - | 5 |
