Business Administration
Course Details
KTO KARATAY UNIVERSITY
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Business Administration
Course Details
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Business Administration
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 99700001 | Introduction to Business | 1 | Autumn | 1 | 3+0+0 | 5 | 5 |
| Course Type | Compulsory |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Asst. Prof. Hasan Fehmi ATASAĞUN |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Asst. Prof. Hasan Fehmi ATASAĞUN | C-207 | [email protected] | 7381 |
Course Content
The Business Science course covers a broad range of topics essential for understanding and managing business operations. Key focus areas include the fundamentals of business management, strategic planning, marketing strategies, financial analysis and organisational behaviour. The course also addresses operations management, entrepreneurship and innovation, giving students the tools to evaluate and implement effective business solutions. Through case studies, interactive discussions and hands-on projects, students will gain practical knowledge and experience in addressing real-world business challenges.
Objectives of the Course
The aim of the Business Science course is to provide students with a comprehensive understanding of the fundamental principles and practices that drive modern business. This course aims to equip students with the knowledge and skills needed to analyse, manage and innovate in a variety of business areas including marketing, finance, operations and strategic management. By integrating theoretical concepts with practical applications, students will develop a holistic perspective on how businesses operate and develop in a competitive and dynamic environment.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | X |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P1 | 1) To have advanced theoretical and / or practical knowledge and skills related to the basic functions of businesses (management and organisation, accounting and finance, production management and marketing). | 4 |
| P2 | 2) Identify, analyse and evaluate the current and potential problems of businesses by thinking critically and develop alternative solutions by using scientific methods. | 3 |
| P3 | 3) Organises and implements projects and activities for the social environment in line with regional and economic development goals with a sense of social responsibility. | 1 |
| P4 | 4) Act with innovative and creative thinking when establishing a new business and can perform basic activities such as risk taking, finding resources, making market analysis, preparing a business plan for the sustainability of the business. | 2 |
| P5 | 5) Can research and analyse information related to the field of business administration and can set operational, tactical and strategic goals according to the results obtained. | 3 |
| P6 | 6) With the awareness that the learning process continues throughout life, can follow scientific and technological developments related to businesses and can critically evaluate and apply them for their own organisation. | 3 |
| P7 | 7) Can work effectively in interdisciplinary work or multicultural teams, take responsibility, take initiative, transfer information to teammates, work for common goals by cooperating with team members. | 1 |
| P8 | 8) To be able to establish effective written and oral communication with colleagues and all internal and external stakeholders of businesses, in the language of learning and at least one foreign language, and to be able to conduct relations. | 1 |
| P9 | 9) Applies the activities carried out in the field of business administration in line with the awareness of professional ethics, social responsibility, universal and cultural values | 1 |
| P10 | 10) To be able to evaluate the social and legal consequences of the applications related to all the basic functions of businesses. | 1 |
| P11 | 11) Can effectively use, report and interpret the information systems needed in the field of business administration. | 1 |
| P12 | İşletme uygulamalarını değerlendirerek, mevcut uygulamaların sürekli iyileştirilmesi için alanında yetkin ve yeterli sayıda çalışan istihdam edilmesini, eğitilmesini ve işe devam etmelerini sağlar. | 1 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | Know and be able to define the basic concepts and theories in Business Science, including marketing, finance, management and operations. | P.1.18 | 1,3 |
| O2 | Explain the interrelationships between different business functions and how they contribute to the overall strategy of an organization. | P.5.16 | 1 |
| O3 | Apply business principles and analytical tools to solve practical problems and make informed decisions in real-world business scenarios. | P.2.24 | 1,2,3 |
| O4 | Analyze complex business situations to identify problems, assess risks and evaluate potential solutions using qualitative and quantitative methods. | P.5.17 | 1 |
| O5 | Critically evaluate business strategies, performance metrics and operational processes to suggest improvements and optimize organizational efficiency. | P.6.7 | 1 |
| O6 | Develop and design innovative business plans, marketing strategies and financial models in line with organizational goals and market demands. | P.4.6 | 1,2,3 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Introduction to Business Science |
| 2 | Fundamentals of Business Management |
| 3 | Strategic Management and Planning |
| 4 | Marketing Principles and Strategies |
| 5 | Financial Management |
| 6 | Production Management |
| 7 | Organizational Behavior |
| 8 | General Review |
| 9 | Innovation and Entrepreneurship |
| 10 | Human Resources Management and Business Ethics |
| 11 | International Business and Globalization |
| 12 | Information Technologies in Business |
| 13 | Risk Management |
| 14 | Capital market, stock markets, basic economic indicators |
Textbook or Material
| Resources | Çelik A., Şimşek M., (2023) İşletme Bilimine Giriş Eğitim Yayınevi |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 3 | 42 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 14 | 3 | 42 |
| Midterms | 1 | 20 | 20 |
| Quiz | 0 | 0 | 0 |
| Homework | 1 | 20 | 20 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 30 | 30 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 154 | ||
| Total Work Load / 30 | 5,13 | ||
| Course ECTS Credits: | 5 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P1 | P2 | P4 | P5 | P6 |
|---|---|---|---|---|---|---|
| O1 | Know and be able to define the basic concepts and theories in Business Science, including marketing, finance, management and operations. | 4 | 1 | 1 | 1 | 1 |
| O2 | Apply business principles and analytical tools to solve practical problems and make informed decisions in real-world business scenarios. | 1 | 3 | 1 | 1 | 1 |
| O3 | Develop and design innovative business plans, marketing strategies and financial models in line with organizational goals and market demands. | 1 | 3 | 1 | 1 | 1 |
| O4 | Explain the interrelationships between different business functions and how they contribute to the overall strategy of an organization. | 1 | 1 | 3 | 1 | 1 |
| O5 | Analyze complex business situations to identify problems, assess risks and evaluate potential solutions using qualitative and quantitative methods. | 1 | 1 | 1 | 3 | 1 |
| O6 | Critically evaluate business strategies, performance metrics and operational processes to suggest improvements and optimize organizational efficiency. | 1 | 1 | 1 | 1 | 3 |