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Course Details
KTO KARATAY UNIVERSITY
Vocational School of Justice
Programme of Justice
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
00121322 Public Relations and Communication Techniques 2026 Spring 2 2+0+0 4 4
Course Type Elective
Course Cycle Associate (Short Cycle) (TQF-HE: Level 5 / QF-EHEA: Short Cycle / EQF-LLL: Level 5)
Course Language Turkish
Methods and Techniques -
Mode of Delivery Face to Face
Prerequisites -
Coordinator -
Instructor(s) Assoc. Prof. Eda SEZERER ALBAYRAK
Instructor Assistant(s) -
Course Instructor(s)
Name and Surname Room E-Mail Address Internal Meeting Hours
Assoc. Prof. Eda SEZERER ALBAYRAK C-CZ281 [email protected] 7262 Monday
13:00-14:00
Course Content
The history of public relations, public relations in the world and in Turkey, the definition of public relations, aims and social responsibilities, public relations and propaganda, public relations and marketing, public relations and publicity, public relations and communication, public relations organizational structure, public relations experts, public relations, the target audience, public relations implementation processes, image and image development, crisis management, moral aspects of public relations and The subjects of public relations practices constitute the content of the course.
Objectives of the Course
Public relations and communication techniques by teaching scientific to provide easy interaction by using approaches, voice, word, body language The main objective of the course is to improve the skills of use.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Weekly Detailed Course Contents
Week Topics
1 Concept of Public Relations, Purpose of Public Relations, Basic Characteristics of Public Relations, Basic Principles of Public Relations
2 Concept of Public Relations, Purpose of Public Relations, Basic Characteristics of Public Relations, Basic Principles of Public Relations
3 Social Responsibility in Public Relations, Social Responsibility in Public Relations, Research Methods in Public Relations
4 Social Responsibility in Public Relations, Social Responsibility in Public Relations, Research Methods in Public Relations
5 Social Relations and Society, Human Relations, Protocol and Etiquette, Rules to Consider in Face-to-Face Relationships
6 Social Relations and Society, Human Relations, Protocol and Etiquette, Rules to Consider in Face-to-Face Relationships
7 Rules to be Observed in Society, Superior-Subordinate Relations
8 Rules to be Observed in Society, Superior-Subordinate Relations
9 Concept of Communication, Characteristics of Communication, Basic Principles of Communication, Barriers to Communication
10 Concept of Communication, Characteristics of Communication, Basic Principles of Communication, Barriers to Communication
11 Classification of Communication, Verbal Communication, You Language / I Language, Listening Skills
12 Classification of Communication, Verbal Communication, You Language / I Language, Listening Skills
13 Non-verbal Communication, Body Language, Objective Communication, Interpersonal Distance, Sitting and Walking Style, Clothing and Accessories, Colors
14 Non-verbal Communication, Body Language, Objective Communication, Interpersonal Distance, Sitting and Walking Style, Clothing and Accessories, Colors
Textbook or Material
Resources Halkla İlişkiler ve İletişim, Fatma Geçikli, İstanbul Beta Basım A.Ş.
Introduction to Communication
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Practice - -
Homework - -
Midterms - -
Final Exam - -
Total 0 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 0 0 0
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 0 0 0
Midterms 0 0 0
Quiz 0 0 0
Homework 0 0 0
Practice 0 0 0
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 0 0 0
Fieldwork 0 0 0
Final Exam 0 0 0
Other 0 0 0
Total Work Load: 0
Total Work Load / 30 0
Course ECTS Credits: 0