Master of Graphic Design with Thesis
Course Details

KTO KARATAY UNIVERSITY
Graduate Education Institute
Programme of Master of Graphic Design with Thesis
Course Details
Graduate Education Institute
Programme of Master of Graphic Design with Thesis
Course Details

| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 80911117 | Written and Visiual Text Analysis | 1 | Autumn | 1 | 3+0+0 | 7 | 7 |
| Course Type | Elective |
| Course Cycle | - |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Assoc. Prof. Çağrı GÜMÜŞ |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Assoc. Prof. Çağrı GÜMÜŞ | A-Z08 | [email protected] | 7455 | Tuesday 09:00-10:00 |
Course Content
Signs and meaning, Cultural Reading, Ways and Practices of Writing and Seeing, Ideology and Subjectivity, Written and visual text analysis through contextual frameworks and analysis.
Objectives of the Course
Meaning to develop a systematic awareness of the complexity of the existing text in the universe, Discourse, and to discover and use the model of the metalanguage used in rhetorical analysis and text comprehension, to produce a top text on text on developing interpretation and analysis skills.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | X |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P6 | To be able to explain the historical and design ties of semiotics, mythology, iconography with universal culture. | 5 |
| P10 | To be able to develop projects in the field of graphic design with the awareness of universal and social responsibility by considering the public interest and legal consequences on issues such as human rights, environmental problems, cultural diversity in professional studies in the field and to share them with the society with sensitivity. | 4 |
| P12 | To be able to develop a positive attitude towards lifelong learning with the awareness of entrepreneurial and innovative approach by having knowledge, skills and experience about the work in business life. | 4 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | To be able to distinguish the differences between periods. | P.6.1 | 1 |
| O2 | To be able to explain the differences between periods. | P.6.2 | 1 |
| O3 | To be able to define an idea, a concept or a phenomenon in the artistic and cultural environment of society. | P.6.3 | 1 |
| O4 | Yeni tasarımları görsel yolla yaratıcı biçimde üretebilme. | P.6.4 | 1 |
| O5 | To be able to distinguish cultural assets that are the expression of society, art and technology. | P.6.5 | 1 |
| O6 | Critical judgement. | P.6.6 | 1 |
| O7 | To gain sensitivity to the environment they live in. | P.10.3 | 1 |
| O8 | To be able to interpret the concept of lifelong learning. | P.12.6 | 1 |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Signs and Meaning |
| 2 | Cultural Forms and Practices of Reading, Writing and Seeing |
| 3 | Ideology and Subjectivity |
| 4 | Context frames and analysis |
| 5 | Types of Speech |
| 6 | Written Genres and Texts |
| 7 | Visual Texts and Genres |
| 8 | Midterm |
| 9 | Discourse Analysis Approaches: Structuralism, Post-structuralism |
| 10 | Discourse Analysis Approaches: Pragmatism and Critical Discourse Analysis |
| 11 | Discourse Analysis Approaches :Semiotics |
| 12 | An Application on Speech Narrative Types |
| 13 | Practices on Written and Visual Genres and Narratives |
| 14 | Text generation and feedback |
Textbook or Material
| Resources | BARTHES, Roland.1997. Göstergebilimsel Serüven (Çev. Mehmet Rifat, Sema Rifat) İstanbul: Yapı Kredi Yayınları. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Practice | - | - |
| Field Study | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Midterms | 1 | 40 (%) |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 14 | 2 | 28 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 10 | 1 | 10 |
| Midterms | 6 | 10 | 60 |
| Quiz | 0 | 0 | 0 |
| Homework | 3 | 9 | 27 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 4 | 10 | 40 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 6 | 10 | 60 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 225 | ||
| Total Work Load / 30 | 7,50 | ||
| Course ECTS Credits: | 8 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P6 | P10 | P12 |
|---|---|---|---|---|
| O1 | To be able to distinguish the differences between periods. | 5 | - | - |
| O2 | To be able to explain the differences between periods. | 5 | - | - |
| O3 | To be able to define an idea, a concept or a phenomenon in the artistic and cultural environment of society. | 5 | - | - |
| O4 | Yeni tasarımları görsel yolla yaratıcı biçimde üretebilme. | 5 | - | - |
| O5 | To be able to distinguish cultural assets that are the expression of society, art and technology. | 5 | - | - |
| O6 | Critical judgement. | 5 | - | - |
| O7 | To gain sensitivity to the environment they live in. | - | 4 | - |
| O8 | To be able to interpret the concept of lifelong learning. | - | - | 4 |
