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Course Details
KTO KARATAY UNIVERSITY
Graduate Education Institute
Programme of Master of Graphic Design with Thesis
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
80911116 Content Development for Media 1 Autumn 1 3+0+0 7 7
Course Type Elective
Course Cycle -
Course Language Turkish
Methods and Techniques -
Mode of Delivery Face to Face
Prerequisites -
Coordinator -
Instructor(s) Assoc. Prof. Eda SEZERER ALBAYRAK
Instructor Assistant(s) -
Course Instructor(s)
Name and Surname Room E-Mail Address Internal Meeting Hours
Assoc. Prof. Eda SEZERER ALBAYRAK C-Z28 [email protected] 7262 Monday
13:30-14:30
Course Content
In all aspects of graphic design application areas, the design problem is also put forward; the problem includes project design, development and implementation. Studies based on developing new graphic problem definitions and producing different graphic solutions are carried out. Art, artist, work of art, style in art, original creative thinking and its features are examined. Poster in graphic design is examined in every aspect.
Objectives of the Course
The student is asked to develop a graphic design problem, to investigate the problem, to develop a roadmap, to design and to implement it. The project aims to defend and present the concept, product and media planning. Methods of finding creative ideas are investigated. In an experimental environment whose boundaries are extended, the student tries to develop the ability of thinking, researching, understanding and defining communication problems, finding effective ideas for solution and expressing ideas in visual methods.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses X
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Relationships between Course Learning Outcomes and Program Outcomes
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Program Learning Outcomes Level
P2 To be able to interpret aesthetics and function in design processes by establishing the relationship between yesterday, today and tomorrow. 5
P3 To be able to create innovative and original works by using abstract and concrete concepts in a visual way. 5
P6 To be able to explain the historical and design ties of semiotics, mythology, iconography with universal culture. 4
P7 To be able to interpret and critically evaluate data using the knowledge and skills acquired in the field of graphic design, to be able to define and analyse problems, to be able to plan the process based on research and evidence, to be able to solve design problems. 5
P8 To be able to convey the right message and indicators to the target audience through the right communication channels by using photographic, typographic, illustrative, moving and interactive elements in the production and production process of two and three dimensional designs for traditional and new media. 4
P11 To be able to develop research proposals based on the reviewed literature, to be able to determine a topic from the proposals and to be able to prepare a report on this topic 3
Course Learning Outcomes
Upon the successful completion of this course, students will be able to:
No Learning Outcomes Outcome Relationship Measurement Method **
O1 To be able to express in a context. P.2.1 1
O2 To be able to evaluate critically and analytically. P.2.3 1
O3 To be able to produce original works with design skills. P.3.1 3,7
O4 To be able to express a thought, a concept or a phenomenon creatively in a visual way. P.3.2 3,7
O5 To be able to define an idea, a concept or a phenomenon in the artistic and cultural environment of society. P.6.3 1
O6 Yeni tasarımları görsel yolla yaratıcı biçimde üretebilme. P.6.4 3,7
O7 To be able to develop all processes of a design P.7.3 3,7
O8 To be able to express themselves by communicating visually. P.8.4 3,7
O9 To be able to establish a connection while conveying his/her thoughts verbally and visually to specialised or non-specialised people P.8.5 3,7
O10 To be able to report the research P.11.5 3,7
O11 To be able to defend the research report P.11.6 3,7
** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7
Weekly Detailed Course Contents
Week Topics
1 Determining a project topic that includes a graphic design problem
2 Informing about graphic application areas in general.
3 Examining the stylistic features of poster art on the basis of artist and artwork.
4 Original graphic works with experiments open to the use of all kinds of materials for new graphic problems and design works with experimental content.
5 Reading about the researches
6 Discussion of technical problems that may arise in practice.
7 Continued implementation.
8 Midterm
9 Continuing to evaluate and implement examples.
10 Continued implementation.
11 To examine the designs and researches related to the field and to reveal the problems and to make them appropriate within the framework of the rules of scientific research techniques.
12 General review
13 Preparing experimental designs and researches related to the field into written presentations and documents.
14 Final
Textbook or Material
Resources Conover, E. T. Graphic Communication Today. USA: West Pub. Co 1985
James Craig, Working with Graphic Designers, 1989.
Landa, R., Graphic Design Solutions, U.S.A., Delmar Publishers, 1996.
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Attendance - -
Practice - -
Field Study - -
Homework - -
Presentation - -
Projects - -
Seminar - -
Midterms 1 40 (%)
Final Exam 1 60 (%)
Total 100 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 14 2 28
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 10 1 10
Midterms 6 10 60
Quiz 0 0 0
Homework 0 0 0
Practice 3 9 27
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 4 10 40
Fieldwork 0 0 0
Final Exam 6 10 60
Other 0 0 0
Total Work Load: 225
Total Work Load / 30 7,50
Course ECTS Credits: 8
Course - Learning Outcomes Matrix
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Learning Outcomes P2 P3 P6 P7 P8 P11
O1 To be able to express in a context. 5 - - - - -
O2 To be able to evaluate critically and analytically. 5 - - - - -
O3 To be able to produce original works with design skills. - 5 - - - -
O4 To be able to express a thought, a concept or a phenomenon creatively in a visual way. - 5 - - - -
O5 To be able to define an idea, a concept or a phenomenon in the artistic and cultural environment of society. - - 4 - - -
O6 Yeni tasarımları görsel yolla yaratıcı biçimde üretebilme. - - 4 - - -
O7 To be able to develop all processes of a design - - - 5 - -
O8 To be able to express themselves by communicating visually. - - - - 4 -
O9 To be able to establish a connection while conveying his/her thoughts verbally and visually to specialised or non-specialised people - - - - 4 -
O10 To be able to report the research - - - - - 3
O11 To be able to defend the research report - - - - - 3