Communication And Design Master's Degree

Course Code	Course Name	Year	Period	Semester	T+A+L	Credit	ECTS
84511116	Sustainable Design	2026	Autumn	1	3+0+0	7,5	7,5

Course Type	Elective
Course Cycle	Master's (Second Cycle) (TQF-HE: Level 7 / QF-EHEA: Level 2 / EQF-LLL: Level 7)
Course Language	Turkish
Methods and Techniques	-
Mode of Delivery	Face to Face
Prerequisites	-
Coordinator	-
Instructor(s)	Asst. Prof. Abdurrahman Cihad KAYADUMAN
Instructor Assistant(s)	-

Name and Surname	Room	E-Mail Address	Internal	Meeting Hours
Asst. Prof. Abdurrahman Cihad KAYADUMAN	C-232	[email protected]	7539

Basic Vocational Courses
Specialization / Field Courses
Support Courses
Transferable Skills Courses
Humanities, Communication and Management Skills Courses

Relationship Levels
Lowest	Low	Medium	High	Highest
1	2	3	4	5

#	Program Learning Outcomes	Level
P1	Explains and critically evaluates, at an advanced level, the fundamental and current theories, concepts, methods, and approaches in communication and design.	3
P2	Analyzes the fundamental principles and elements of design by relating them to aesthetics, visual culture, semiotics, media, and communication theories.	3
P3	Interprets national and international developments in communication and media within their social, cultural, economic, technological, and political contexts.	3
P4	Identifies a scientific problem in communication and design; collects, analyzes, and interprets data using appropriate research methods and reports the results in accordance with academic writing conventions.	3
P5	Critically evaluates research, projects, and practices in communication and design according to theoretical, methodological, aesthetic, functional, and ethical criteria.	4
P6	Develops original and applicable solutions to communication and design problems by using creative thinking, design thinking, and problem-solving methods.	4
P7	Designs multimedia content by integrating visual, auditory, written, moving-image, two-dimensional, three-dimensional, and interactive media components.	4
P8	Designs multimedia content by integrating visual, auditory, written, moving-image, two-dimensional, three-dimensional, and interactive media components.	4
P9	Uses current tools, methods, techniques, computer software, new media technologies, and digital production environments employed in communication design practices at an advanced level.	4
P10	Uses artificial intelligence and new media technologies creatively, critically, and ethically in communication and design processes; evaluates their effects on originality, reliability, copyright, and society.	5
P11	Develops accessible, usable, functional, and user-experience-oriented communication designs by analyzing user needs and user behavior.	5
P12	Analyzes brand design, corporate communication, strategic communication, corporate reputation, and crisis communication processes in an integrated manner and produces communication solutions for these areas.	5
P13	Carries out a communication design project holistically through the stages of research, planning, concept development, implementation, management, presentation, and evaluation.	5
P14	Observes environmental, social, and cultural sustainability principles, scientific research ethics, professional ethics, intellectual property rights, and copyright in communication and design studies.	5
P15	Independently conducts research or a project in communication and design; assumes responsibility in interdisciplinary teams, presents results in national and international academic or professional settings, and sustains professional development through a lifelong learning approach.	5

Upon the successful completion of this course, students will be able to:
No	Learning Outcomes	Outcome Relationship	Measurement Method **
O1		P.3.1	3
O2		P.3.2	3
O3		P.3.3	3
O4		P.3.4	3
O5		P.3.5	3
O6		P.7.3	7
O7		P.10.4	4
O8		P.10.5	4
O9		P.11.5	4
O10		P.12.3	6
O11		P.12.4	6
O12		P.12.5	6
** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7

Week	Topics
1	Definition of sustainable, ways to solve the problem
2	Ecodesign
3	The concept of ecology
4	The concept of sustainability
5	Sustainability principles
6	Identification of project topics and literature research
7	Identification of project topics and literature research
8	Project implementation
9	Project implementation
10	Project implementation
11	Feedback
12	Making corrections in line with feedback
13	Converting the project into article format and making it ready for publication
14	Converting the project into article format and making it ready for publication

Resources	Boylston, S. ""Designing Sustainable Packaging"" Laurence King Publishing
	Jedlicka, W. ""Sustainable Graphic Design : Tools, Systems and Strategies for Innovative Print Design"" Wiley

In-Term Studies	Quantity	Percentage
Attendance	-	-
Laboratory	-	-
Practice	-	-
Field Study	-	-
Course Specific Internship (If Any)	-	-
Homework	-	-
Presentation	-	-
Projects	-	-
Seminar	-	-
Quiz	-	-
Listening	-	-
Midterms	1	40 (%)
Final Exam	2	60 (%)
Total		100 (%)

	Quantity	Duration	Total Work Load
Course Week Number and Time	14	2	28
Out-of-Class Study Time (Pre-study, Library, Reinforcement)	10	1	10
Midterms	6	10	60
Quiz	0	0	0
Homework	0	0	0
Practice	3	9	27
Laboratory	0	0	0
Project	0	0	0
Workshop	0	0	0
Presentation/Seminar Preparation	4	10	40
Fieldwork	0	0	0
Final Exam	6	10	60
Other	0	0	0
Total Work Load:			225
Total Work Load / 30			7,50
Course ECTS Credits:			8

Relationship Levels
Lowest	Low	Medium	High	Highest
1	2	3	4	5

#	Learning Outcomes	P3	P7	P10	P11	P12
O1	Bilgi düzeyi: İletişim ve medya alanındaki başlıca ulusal ve uluslararası gelişmeleri ve bu gelişmeleri etkileyen temel faktörleri tanımlar.	3	3	4	5	4
O2	Kavrama düzeyi: Medya alanındaki gelişmelerin toplumsal, kültürel, ekonomik, teknolojik ve politik nedenlerini açıklar.	3	3	3	4	3
O3	Analiz düzeyi: Ulusal ve uluslararası medya sistemlerindeki değişimleri farklı bağlamlar ve aktörler arasındaki ilişkiler bakımından analiz eder.	4	4	4	4	4
O4	Sentez düzeyi: Küresel ve yerel medya gelişmelerinden hareketle gelecekteki iletişim ortamlarına yönelik senaryolar ve stratejiler geliştirir.	3	3	3	3	3
O5	Değerlendirme düzeyi: Medya alanındaki güncel gelişmelerin bireyler, kurumlar ve toplum üzerindeki etkilerini eleştirel bir yaklaşımla değerlendirir.	4	2	3	3	4
O6	Analiz düzeyi: Bir tasarım projesinin amaçlarını, kaynaklarını, zaman planını, risklerini, paydaşlarını ve uygulama gereksinimlerini analiz eder.	4	4	4	4	4
O7	Sentez düzeyi: Yapay zekâ ve yeni medya araçlarını yaratıcı tasarım yöntemleriyle bütünleştirerek özgün bir iletişim veya tasarım uygulaması geliştirir.	4	3	3	3	2
O8	Değerlendirme düzeyi: Yapay zekâ destekli tasarım süreçlerinin yararlarını, sınırlılıklarını ve etik sonuçlarını eleştirel ölçütlerle değerlendirir.	4	4	3	4	3
O9	Değerlendirme düzeyi: Geliştirilen tasarımın kullanılabilirliğini, erişilebilirliğini, işlevselliğini ve kullanıcı memnuniyetini uygun test yöntemleriyle değerlendirir.	3	3	3	3	4
O10	Analiz düzeyi: Bir kurumun marka kimliğini, iletişim stratejisini, hedef kitlesini, itibarını ve krizlere karşı hazırlık düzeyini analiz eder.	3	3	4	3	3
O11	Sentez düzeyi: Bir kurum veya marka için kurumsal kimlik, itibar, kriz ve stratejik iletişim bileşenlerini bütünleştiren iletişim çözümü geliştirir.	3	3	3	3	3
O12	Değerlendirme düzeyi: Kurumsal iletişim ve marka çalışmalarının tutarlılığını, etkililiğini ve hedef kitle üzerindeki sonuçlarını değerlendirir.	3	3	4	4	4