Communication And Design Master's Degree
Course Details
KTO KARATAY UNIVERSITY
Graduate Education Institute
Programme of Communication And Design Master's Degree
Course Details
Graduate Education Institute
Programme of Communication And Design Master's Degree
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 84511114 | Information Design | 2026 | Autumn | 1 | 3+0+0 | 7,5 | 7,5 |
| Course Type | Elective |
| Course Cycle | Master's (Second Cycle) (TQF-HE: Level 7 / QF-EHEA: Level 2 / EQF-LLL: Level 7) |
| Course Language | Turkish |
| Methods and Techniques | The course is conducted through lecture sessions delivering the theoretical framework and interactive discussion sessions focused on conceptual analysis. Practical exercises and application tasks are carried out to reinforce students' skills in analyzing raw data within the framework of the Data-Information-Knowledge-Wisdom (DIKW) hierarchy. Throughout the process, students engage in comprehensive project design and management, transforming complex data sets into actionable, aesthetic, and ergonomic information models through the lens of data literacy. Within this framework, stages such as establishing data logic, structuring visual hierarchy, and executing final project development are experienced hands-on. |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | Asst. Prof. Abdurrahman Cihad KAYADUMAN |
| Instructor Assistant(s) | - |
Course Instructor(s)
| Name and Surname | Room | E-Mail Address | Internal | Meeting Hours |
|---|---|---|---|---|
| Asst. Prof. Abdurrahman Cihad KAYADUMAN | C-232 | [email protected] | 7539 | Monday 12:00 |
Course Content
Theoretical and methodological fundamentals of information design within the framework of the Data-Information-Knowledge-Wisdom (DIKW) hierarchy; processes of analyzing, structuring, and transforming raw data into meaningful information forms through the lens of data literacy. Analysis of high-volume (big/open) data sets; data visualization, infographics, and complex wayfinding systems. Methodological and professional processes in information design: Conceptual analysis, establishing data logic, visual hierarchy, aesthetic-ergonomic criteria, and the development, project implementation, and visualization of actionable and accessible information models.
Objectives of the Course
In today's digital ecosystem, the rapid transformation of objects, phenomena, and processes into data necessitates methodological competencies for interpreting and deriving meaning from high-volume (big/open) data sets. In this course, the structuring of raw data into meaningful, actionable, and well-formed information is addressed through the lens of data literacy. Through the theoretical and practical outcomes of the course, it is aimed to train students as advanced researchers and designers capable of developing critical, interdisciplinary, and aesthetic-ergonomic solutions in areas such as data visualization, complex wayfinding systems, semantic web/linked open data, and interactive information architecture, while also analyzing the risks of misinformation and disinformation.
Contribution of the Course to Field Teaching
| Basic Vocational Courses | X |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Relationships between Course Learning Outcomes and Program Outcomes
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Program Learning Outcomes | Level |
|---|---|---|
| P1 | Explains and critically evaluates, at an advanced level, the fundamental and current theories, concepts, methods, and approaches in communication and design. | 5 |
| P2 | Analyzes the fundamental principles and elements of design by relating them to aesthetics, visual culture, semiotics, media, and communication theories. | 4 |
| P3 | Interprets national and international developments in communication and media within their social, cultural, economic, technological, and political contexts. | 4 |
| P4 | Identifies a scientific problem in communication and design; collects, analyzes, and interprets data using appropriate research methods and reports the results in accordance with academic writing conventions. | 5 |
| P5 | Critically evaluates research, projects, and practices in communication and design according to theoretical, methodological, aesthetic, functional, and ethical criteria. | 4 |
| P6 | Develops original and applicable solutions to communication and design problems by using creative thinking, design thinking, and problem-solving methods. | 4 |
| P7 | Designs multimedia content by integrating visual, auditory, written, moving-image, two-dimensional, three-dimensional, and interactive media components. | 5 |
| P8 | Designs multimedia content by integrating visual, auditory, written, moving-image, two-dimensional, three-dimensional, and interactive media components. | 4 |
| P9 | Uses current tools, methods, techniques, computer software, new media technologies, and digital production environments employed in communication design practices at an advanced level. | 4 |
| P10 | Uses artificial intelligence and new media technologies creatively, critically, and ethically in communication and design processes; evaluates their effects on originality, reliability, copyright, and society. | 5 |
| P11 | Develops accessible, usable, functional, and user-experience-oriented communication designs by analyzing user needs and user behavior. | 4 |
| P12 | Analyzes brand design, corporate communication, strategic communication, corporate reputation, and crisis communication processes in an integrated manner and produces communication solutions for these areas. | 2 |
| P13 | Carries out a communication design project holistically through the stages of research, planning, concept development, implementation, management, presentation, and evaluation. | 2 |
| P14 | Observes environmental, social, and cultural sustainability principles, scientific research ethics, professional ethics, intellectual property rights, and copyright in communication and design studies. | 2 |
| P15 | Independently conducts research or a project in communication and design; assumes responsibility in interdisciplinary teams, presents results in national and international academic or professional settings, and sustains professional development through a lifelong learning approach. | 2 |
Course Learning Outcomes
| Upon the successful completion of this course, students will be able to: | |||
|---|---|---|---|
| No | Learning Outcomes | Outcome Relationship | Measurement Method ** |
| O1 | Knowledge levels: Fundamental and current theories, concepts, and methods of communication and design are applied. | P.1.1 | 6 |
| O2 | P.1.2 | 6 | |
| O3 | P.1.3 | 6 | |
| O4 | P.1.4 | 6 | |
| O5 | P.1.5 | 6 | |
| O6 | P.7.1 | 7 | |
| O7 | P.7.2 | 7 | |
| O8 | P.7.3 | 7 | |
| O9 | P.7.4 | 7 | |
| O10 | P.7.5 | 7 | |
| O11 | P.15.1 | 4 | |
| O12 | P.15.2 | 4 | |
| O13 | P.15.3 | 4 | |
| O14 | P.15.4 | 4 | |
| O15 | P.15.5 | 4 | |
| ** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7 | |||
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Course Introduction: Explanation of the scope, goals, and objectives of the course |
| 2 | Information Design and the DIKW Hierarchy: Layers of data, information, and knowledge; conceptual boundaries |
| 3 | Data Literacy and Big/Open Data: Understanding, structuring, and transforming raw data |
| 4 | Information Architecture and Visual Hierarchy: Functional organization of complex structures |
| 5 | Wayfinding and Guide Design: Spatial and public information systems |
| 6 | Data Visualization Types and Methods: Transforming quantitative and qualitative data into information |
| 7 | Infographic Design and Data Storytelling: Actionable visual narrative models |
| 8 | Midterm Exam |
| 9 | Multi-Page Information Documents: Data structuring in books, catalogs, and report designs |
| 10 | Simplification of Complex Texts and Processes: Design of forms, guides, and legal/procedural documents |
| 11 | Proje I |
| 12 | Proje II |
| 13 | Proje III |
| 14 | Final Project Presentations and Evaluation |
Textbook or Material
| Resources | Becer, E,(1997), İletişim ve Grafik Tasarım. Dost, Ankara. |
| Castells, M. (2005). Enformasyon çağı: Ekonomi, toplum ve kültür (Cilt 1) (E. Kılıç, Çev.). İstanbul Bilgi Üniversitesi Yayınları. | |
| Floridi, L. (2010). Information: A very short introduction. Oxford University Press. |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Laboratory | - | - |
| Practice | - | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | 2 | 40 (%) |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | - | - |
| Final Exam | 1 | 60 (%) |
| Total | 100 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 15 | 3 | 45 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 15 | 6 | 90 |
| Midterms | 1 | 10 | 10 |
| Quiz | 0 | 0 | 0 |
| Homework | 3 | 10 | 30 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 1 | 50 | 50 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 225 | ||
| Total Work Load / 30 | 7,50 | ||
| Course ECTS Credits: | 8 | ||
Course - Learning Outcomes Matrix
| Relationship Levels | ||||
| Lowest | Low | Medium | High | Highest |
| 1 | 2 | 3 | 4 | 5 |
| # | Learning Outcomes | P1 | P7 | P15 |
|---|---|---|---|---|
| O1 | Knowledge levels: Fundamental and current theories, concepts, and methods of communication and design are applied. | 4 | 4 | 4 |
| O2 | Kavrama düzeyi: İletişim ve tasarım kuramlarının temel varsayımlarını açıklar ve farklı kuramsal yaklaşımları örneklerle karşılaştırır. | 4 | 4 | 4 |
| O3 | Analiz düzeyi: İletişim ve tasarım alanındaki kuramların benzerliklerini, farklılıklarını ve uygulama alanlarını çözümler. | 4 | 4 | 4 |
| O4 | Sentez düzeyi: Farklı iletişim ve tasarım kuramlarını bir araya getirerek belirli bir araştırma veya tasarım problemi için özgün bir kavramsal çerçeve oluşturur. | 4 | 4 | 4 |
| O5 | Değerlendirme düzeyi: İletişim ve tasarım kuramlarının güncel iletişim problemlerini açıklamadaki yeterliliğini bilimsel ölçütlere göre değerlendirir. | 4 | 4 | 4 |
| O6 | Bilgi düzeyi: İletişim tasarımı projesinin araştırma, planlama, kavram geliştirme, uygulama, yönetim, sunum ve değerlendirme aşamalarını sıralar. | 5 | 5 | 5 |
| O7 | Kavrama düzeyi: Tasarım projesinin aşamaları arasındaki ilişkileri ve her aşamanın proje başarısına katkısını açıklar. | 5 | 5 | 5 |
| O8 | Analiz düzeyi: Bir tasarım projesinin amaçlarını, kaynaklarını, zaman planını, risklerini, paydaşlarını ve uygulama gereksinimlerini analiz eder. | 5 | 5 | 5 |
| O9 | Sentez düzeyi: Araştırmadan değerlendirmeye kadar bütün aşamaları içeren kapsamlı bir iletişim tasarımı projesi planlar ve yürütür. | 5 | 5 | 5 |
| O10 | Değerlendirme düzeyi: Tasarım projesinin süreç ve sonuçlarını amaçlara, zaman planına, maliyetlere, hedef kitleye ve kalite ölçütlerine göre değerlendirir. | 3 | 3 | 3 |
| O11 | Bilgi düzeyi: Bağımsız araştırma, proje yönetimi, disiplinlerarası ekip çalışması, akademik sunum ve yaşam boyu öğrenmeyle ilgili temel ilkeleri tanımlar. | 3 | 3 | 3 |
| O12 | Kavrama düzeyi: Bireysel sorumluluk, ekip çalışması, akademik paylaşım ve sürekli mesleki gelişim arasındaki ilişkileri açıklar. | 3 | 3 | 3 |
| O13 | Analiz düzeyi: Bir araştırma veya projede görev dağılımını, ekip üyelerinin sorumluluklarını, iletişim süreçlerini ve mesleki gelişim gereksinimlerini analiz eder. | 2 | 2 | 2 |
| O14 | Sentez düzeyi: İletişim ve tasarım alanındaki bir araştırma veya projeyi bağımsız biçimde planlar ve yürütür; disiplinlerarası iş birliğini ve sonuçların akademik ya da mesleki sunumunu organize eder. | 2 | 2 | 2 |
| O15 | Değerlendirme düzeyi: Kendisinin ve ekip üyelerinin proje sürecindeki performansını, araştırma sonuçlarını ve mesleki gelişim gereksinimlerini eleştirel biçimde değerlendirir. | 2 | 2 | 2 |