Insurance and Social Security
Course Details
KTO KARATAY UNIVERSITY
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Insurance and Social Security
Course Details
İktisadi, İdari ve Sosyal Bilimler Fakültesi
Programme of Insurance and Social Security
Course Details
| Course Code | Course Name | Year | Period | Semester | T+A+L | Credit | ECTS |
|---|---|---|---|---|---|---|---|
| 99901063 | Introduction to Business Life | 1 | Autumn | 1 | 2+0+0 | 3 | 3 |
| Course Type | Elective |
| Course Cycle | Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6) |
| Course Language | Turkish |
| Methods and Techniques | - |
| Mode of Delivery | Face to Face |
| Prerequisites | - |
| Coordinator | - |
| Instructor(s) | - |
| Instructor Assistant(s) | - |
Course Content
Academic preparations before joining business life and developing a vision in this field
Objectives of the Course
Teach students who will start their carreers after graduation, short- mid- and long term carreer management tools and methods
Contribution of the Course to Field Teaching
| Basic Vocational Courses | |
| Specialization / Field Courses | |
| Support Courses | |
| Transferable Skills Courses | |
| Humanities, Communication and Management Skills Courses |
Weekly Detailed Course Contents
| Week | Topics |
|---|---|
| 1 | Main Concepts |
| 2 | Business Envirionment and Environment Analysis |
| 3 | Market Research and Analysis |
| 4 | Consumer Behaviour |
| 5 | B2B-Business Life Principles |
| 6 | Aegmentation and Positioning in Developing Business Life Strategies |
| 7 | Definition of Product and Services Characteristics |
| 8 | Competition Factors in Business Life |
| 9 | Properites of Sales Responsibility Carreer |
| 10 | Principles of Woring in Services Sector |
| 11 | Keys of Being Successful in E-Business |
| 12 | Developing Carreer Path in Multinational Companies |
| 13 | Sharing the Experience Gained in Business Life and Transferring to New Generations |
| 14 | Presentation of Term Project in Classroom |
Textbook or Material
| Resources | [3] Marketing 4.0 – Philip Kottler, Hermawan Kartaja, Iwan Setiawan ISBN:978-605-2261-03-3 |
| [3] Marketing 4.0 – Philip Kottler, Hermawan Kartaja, Iwan Setiawan ISBN:978-605-2261-03-3 | |
| [3] Marketing 4.0 – Philip Kottler, Hermawan Kartaja, Iwan Setiawan ISBN:978-605-2261-03-3 |
Evaluation Method and Passing Criteria
| In-Term Studies | Quantity | Percentage |
|---|---|---|
| Attendance | - | - |
| Practice | - | - |
| Field Study | - | - |
| Course Specific Internship (If Any) | - | - |
| Homework | - | - |
| Presentation | - | - |
| Projects | - | - |
| Seminar | - | - |
| Quiz | - | - |
| Listening | - | - |
| Midterms | - | - |
| Final Exam | - | - |
| Total | 0 (%) | |
ECTS / Working Load Table
| Quantity | Duration | Total Work Load | |
|---|---|---|---|
| Course Week Number and Time | 0 | 0 | 0 |
| Out-of-Class Study Time (Pre-study, Library, Reinforcement) | 0 | 0 | 0 |
| Midterms | 0 | 0 | 0 |
| Quiz | 0 | 0 | 0 |
| Homework | 0 | 0 | 0 |
| Practice | 0 | 0 | 0 |
| Laboratory | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Workshop | 0 | 0 | 0 |
| Presentation/Seminar Preparation | 0 | 0 | 0 |
| Fieldwork | 0 | 0 | 0 |
| Final Exam | 0 | 0 | 0 |
| Other | 0 | 0 | 0 |
| Total Work Load: | 0 | ||
| Total Work Load / 30 | 0 | ||
| Course ECTS Credits: | 0 | ||