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Course Details
KTO KARATAY UNIVERSITY
Faculty of Social and Human Sciences
Programme of Communication Design
Course Details
Course Code Course Name Year Period Semester T+A+L Credit ECTS
04380028 Entrepreneurship and Innovation 4 Spring 8 3+0+0 3 3
Course Type Compulsory
Course Cycle Bachelor's (First Cycle) (TQF-HE: Level 6 / QF-EHEA: Level 1 / EQF-LLL: Level 6)
Course Language Turkish
Methods and Techniques Lecture, problem solving, discussion
Mode of Delivery Face to Face
Prerequisites No
Coordinator -
Instructor(s) Assoc. Prof. Birol BÜYÜKDOĞAN
Instructor Assistant(s) -
Course Content
Girişimcilik ve küçük işletmelerin yönetimi ile ilgili temel kavram ve konuların tanıtılması.
Objectives of the Course
Discussing the issues of entrepreneurship and small business management that create a competitive advantage in today's conditions and creating a new perspective on students.
Contribution of the Course to Field Teaching
Basic Vocational Courses
Specialization / Field Courses
Support Courses X
Transferable Skills Courses
Humanities, Communication and Management Skills Courses
Relationships between Course Learning Outcomes and Program Outcomes
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Program Learning Outcomes Level
P10 To reach, evaluate and interpret existing data on problems, changes and developments in all areas of communication; to collect new data if necessary, to develop solutions with the data obtained. 5
P11 To have sufficient interdisciplinary knowledge on social and cultural issues related to communication field and programs and the ability to use this knowledge in the areas covered by the program. 5
Course Learning Outcomes
Upon the successful completion of this course, students will be able to:
No Learning Outcomes Outcome Relationship Measurement Method **
O1 Knowledge Knows how to access data related to the field. P.10.1 1,6
O2 Comprehension: Expresses the data by classifying them. P.10.2 1,6
O3 Application: Use the classified data in their projects. P.10.3 1,6
O4 Analysis: Analyzes the use of data collected in the field. P.10.4 1,6
O5 Knowledge: Knows the social and cultural issues involved in the field and its interdisciplinary use. P.11.1 1,6
O6 Comprehension: Expresses the interdisciplinary use of social and cultural issues within the field. P.11.2 1,6
** Written Exam: 1, Oral Exam: 2, Homework: 3, Lab./Exam: 4, Seminar/Presentation: 5, Term Paper: 6, Application: 7
Weekly Detailed Course Contents
Week Topics
1 Girişimci ve Girişimcilik Kavramları
2 Girişimcinin Özellikleri
3 Girişimci Kişiliğin Oluşumu
4 Dünyada ve Türkiye'de Girişimcilik
5 Yenilik ve Yaratıcılık
6 Yenilik ve Yaratıcılık
7 Küçük İşletme Kavramı, Özellikleri /Küçük İşletmelerin Türleri, Avantaj ve Dezavantajları
8 vize
9 İşletme Yerinin Seçimi, Kuruluş Sorunları
10 Küçük İşletmelerde Tedarik, Üretim, Pazarlama Fonksiyonları
11 Küçük İşletmelerde Tedarik, Üretim, Pazarlama Fonksiyonları
12 Küçük İşletmelerde Başarı ve Başarısızlık Nedenleri
13 Küçük İşletmelere Yardımcı Kuruluşlar
14 Küçük İşletmelere Yardımcı Kuruluşlar
Textbook or Material
Resources Rıdvan Yurtseven, Girişimcilik, Detay Yayıncılık, 2007.
Evaluation Method and Passing Criteria
In-Term Studies Quantity Percentage
Attendance - -
Laboratory - -
Practice - -
Field Study - -
Homework - -
Presentation - -
Projects - -
Quiz - -
Listening - -
Midterms 1 30 (%)
Final Exam 1 70 (%)
Total 100 (%)
ECTS / Working Load Table
Quantity Duration Total Work Load
Course Week Number and Time 14 2 28
Out-of-Class Study Time (Pre-study, Library, Reinforcement) 14 2 28
Midterms 1 17 17
Quiz 0 0 0
Homework 0 0 0
Practice 0 0 0
Laboratory 0 0 0
Project 0 0 0
Workshop 0 0 0
Presentation/Seminar Preparation 0 0 0
Fieldwork 0 0 0
Final Exam 1 17 17
Other 0 0 0
Total Work Load: 90
Total Work Load / 30 3
Course ECTS Credits: 3
Course - Learning Outcomes Matrix
Relationship Levels
Lowest Low Medium High Highest
1 2 3 4 5
# Learning Outcomes P10 P11
O1 Knowledge Knows how to access data related to the field. 4 4
O2 Comprehension: Expresses the data by classifying them. 5 5
O3 Application: Use the classified data in their projects. 5 5
O4 Analysis: Analyzes the use of data collected in the field. 5 5
O5 Knowledge: Knows the social and cultural issues involved in the field and its interdisciplinary use. 5 5
O6 Comprehension: Expresses the interdisciplinary use of social and cultural issues within the field. 5 5